Services

What is a content strategy?

Your content strategy determines how knowledge is created, managed, and shared. With AI, a solid content strategy is more important than ever.

Your content strategy sits at the intersection of your organization (people, processes, goals), your business (products & services), and technology. Every content strategy plan that Flow creates is built on experience and industry best practices, but still unique to you.

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What does a technical writer do?

A technical writer translates complex products, processes and knowledge into clear, structured documentation, such as manuals, work instructions, knowledge bases and procedures.

Flow’s technical writers capture knowledge, structure information and ensure that documentation remains accurate, consistent and usable. We support projects, strengthen teams and help set up sustainable documentation processes.

Good documentation saves time, reduces errors, supports regulatory compliance and makes knowledge easy to find and reuse for both people and AI.

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What is documentation technology?

Documentation technology helps you create, manage, reuse and publish technical content more efficiently. It combines the right tools, systems and workflows to make information easier to maintain across products, versions, languages and channels.

Flow helps you choose and implement documentation technology that fits your content, people and processes. From CMS and CCMS solutions to collaboration platforms and publishing workflows, count on our independent advice to focus on technology that supports your documentation goals.

The result: less manual work, better collaboration and content that is ready to scale, automate and support AI.

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What is the Flow Academy?

Our Flow Academy helps people and teams build the skills to create, manage and improve technical content. Our training portfolio covers practical topics, such as technical writing, DITA, content management and documentation tools, as well as strategic topics including content strategy and AI-ready information.

Every organisation depends on reliable technical knowledge. Capturing, maintaining and publishing that knowledge requires skills that are evolving rapidly, especially as AI changes the way content is created and used.

Choose a planned course, browse the calendar or contact us to discuss a tailored session for your team, tools, content challenges and goals.

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Blog

Insights: the European Collaboration Summit 2026 was driven by AI and "SharePoint 3.0"

This article explores key lessons from ECS2026 and explains why organisations must prioritise information architecture, metadata, and ownership to make AI truly useful and trustworthy.

Jun 186 min read

Why screenshots become blurry in Word (and how to fix it)

How to keep screenshots sharp in Word, from resolution basics to resizing tips, compression settings, and when it’s better to retake the image.

May 202 min read

Choosing the right graphic file type

Ever found yourself zooming in on a screenshot only to discover the pixels staring back at you? A blurry capture or a pixelated icon may seem like a minor flaw, but in technical communication, small flaws have a habit of becoming credibility problems. Why it matters more than you think The right graphic format is not a matter of convenience alone. It affects clarity, accessibility, file quality, and the overall professionalism of your documentation. In other words, the file t

Apr 212 min read

Writing software documentation is like building furniture

Why software documentation needs more than words In software documentation, images aren’t optional: they are essential. Screenshots help users confirm that they are in the right place. Icons guide them through actions without language barriers. Diagrams clarify workflows. And mock-ups? They future proof your content when interfaces change faster than you can update a support page. But visuals must be purposeful: too many screenshots clutter, outdated ones mislead, and poorly

Mar 172 min read

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